If you haven’t noticed athleisure is taking over, and it’s not subsiding anytime soon! I don’t know anyone who doesn’t love athleisure as much as I do from yoga to coffee and everything in between (talk about daily uniform!).That’s why Mode Sportif is our one-stop destination for all things luxe sportswear.
Meet Deborah Symond.
Deborah is the founder and director of Mode Sportif, a premier destination for luxe leisurewear and activewear. With a strong online presence, Deborah has now opened her first concept store in Paddington, Sydney.
I chatted with Deborah about the business, must-have looks, and how she looks after herself while running a business. Read below to find out more…
Tell us a little bit about yourself and how you would describe your style.
Running Mode Sportif, I am constantly on the go. I live in athleisure wear – I like to mix a leather biker jacket with sports-focused leggings and cool kicks. It’s about being comfortable and looking polished simultaneously.
What does your morning routine consist of?
Wake up, check my emails, and then coffee. A few mornings a week, I do private boxing sessions – they always leave me feeling completely energized and ready to tackle my day.
How do you keep on top of healthy eating and exercise?
I try to keep it balanced. Training is an absolute must and helps me maintain a routine. I also love getting healthy meals delivered to my office for breakfast and lunch – I use Hexey which is organic and delivered daily.
What 3 staple items should every woman own?
White sneakers, black leggings, and a leather jacket.
What advice would you give to your younger self?
Every situation is an opportunity. Keep an extremely open mind and don’t be discouraged by rejection.
If you were to start Mode Sportif again what would you do differently?
Omni Channel retailing is a key factor to retail success in Australia. To complete our offering, we opened a brick and mortar store in Paddington in July of this year. It’s been a huge success and in hindsight, I would have considered opening it earlier. In saying that, everything takes time and we must walk before we run.
Where do you see Mode Sportif in the next 5-10 years?
Global. We already have an international presence, but I see that continuing to grow and becoming a large part of our business.
What pair of shoes would you select to take you from a gym session to lunch and everything else?
If you could only wear one activewear outfit, what items would you select and why?
LNDR! They make the most amazing knit leggings and crops. I’d likely choose a navy colourway to cover the change in season and style it with an adidas by Stella McCartney jacket, Nike sneakers, and a Lucas Hugh technical knit t-shirt.
What are your 5 must have items at the moment?
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