With the telecommuting slowly replacing a traditional workplace, it’s easier now more than ever to start a fashion freelancing career. There are tons of online fashion publications waiting for a writer just like you. According to Lifehack, in 2020 freelancers will make up 50% of the workforce, which is great news for creatives like you and me.
In just 3 simple steps you can beat the crowd and be on your way to freelance freedom.
1. Find a voice & style of writing that works for you.
Finding your voice takes the longest when you’re a fashion freelancer. You want it to flow, be relatable, and hold the reader’s attention. The longer you write, the faster you’ll find your voice and reach your goals of becoming a fashion freelance writer.
Then once you find your voice there are 2 avenues you can take: commercial and personal story telling. Here at Zanita Studio, we prefer personal story telling because it works best for us. The editors at Who What Wear focus on commercial fashion reports from a third person point of view.
2. Build a portfolio
If you’re serious about having a career in fashion freelancing, you should be writing at least 300-word blog posts 3 times a week. Any less than that and publishers won’t be able to get a good feel for your writing.
Plus the longer your posts are, mixed with good SEO, the higher you’ll rank in Google which will increase your chance of being scouted by a fashion freelance employer.
3. Pitch a story
The beauty about freelancing is most fashion sites have an e-mail you can send a story to, but make sure your subject line is catchy so you’re not overlooked.
It is very likely that you’ll have to start off freelancing for free to get your feet wet. Typically only those who’ve been in the game for a long time or who have a strong background in fashion journalism get paid right off the bat. Don’t let this deter you! Keep writing and as your voice and portfolio grow stronger so will your bank account.
Do you have any tips that will kick start a fashion freelancing career? Share them in the comments below!